Environmental Management Essay Example for Free

Natural Management Essay The world atmosphere is changing and the impacts of an unnatural weather change are being seen in different piece of the world. Accessible inquires about calls attention to human exercises as the significant case for environmental change and a worldwide temperature alteration. US is the world driving producer for a worldwide temperature alteration contamination and its discharge fundamentally being from green houses and copying of fossils. The nation is currently on the cutting edge in finding a way to contain the circumstance and it have come out with a program known as top exchange program. The top exchange program which is a market based methodology uses the market powers to accomplish natural assurance which are financially savvy by giving business both immediate and adaptable impetus to discover inventive method of contamination decrease. The strategy has been actualized progressively in a few states and it is anticipating be executed at the national level. The world atmosphere is changing and the proof of a worldwide temperature alteration is unequivocal. As per the report of IPPC union 2001 (Crowley, 2000), the expansion in earth warmth is gone back in the years somewhere in the range of 1900 and 1940 which later chilled off somewhere in the range of 1941 and 1965. Data gathered from a large number of thermometer on the planet since 1860 shows an expansion in the normal surface air estimation. These information which is accepted to be the most exact and valuable in worldwide atmosphere depiction, shows 1998 just like the hottest year on record with 1990-2000 being the hottest decade. The worldwide temperature has expanded by around 0. 6 degrees since the beginning of twentieth century with 0. 4 of this happening during 1970s (McIntosh Roderick, 2006). As consequence of modification on the planet biological system which comprises of the air, ecosphere and social circle hurtful gases have been discharged affecting adversely to our air. Researchers accept that the gases have prompted a worldwide temperature alteration because of exhaustion of ozone layer. They trait Human exercises like deforestation and fossil ignition to increment of carbon dioxide discharge while natural squanders and non-renewable energy source mining builds the arrival of methane which is influence adversely on ozone layer (Hardoy et al, 2001). Likewise Nitrogen composts regularly utilized by ranchers and arrival of refrigerant cfcs in manufacturing plants expands nitrogen oxide and chlorofluorohydrocarbons gases individually to the environment (Hardoy et al, 2001). Throughout the years this gas has amassed in the environment bring unfavorable impact running from corrosive downpours, environmental change and consumption of the layer (Burroughs, 2001). Ozone layer is comprised of ozone o3 particles which three molecules of oxygen. It is situated in the stratosphere part of the air and it shields the unsafe UV beams from the sun to arrive at the earth. Ozone layer consumption is the significant reason for an unnatural weather change and its impact, for example, Elevated temperature and climate limits. Liquefying of ice as saw in the Polar Regions and flooding of significant urban areas are away from of temperature rises (Crowley, 2000). As person contends to deplete the valuable assets around them they abandon a genuine ecological injury which stops peril not exclusively to themselves yet in addition to other living things (Hardoy et al, 2001). The ecological issues of the present reality are a lot more prominent contrasted with a century ago when the harm was littler. It is anticipated that the circumstance won't opposite in close soon since the populace is extending and furthermore the way that person have kept on worrying for advancement without protection of the earth (Broecker, 1995) In 2007 the board comprising of the world driving researcher accused of the errand of inspecting summing up and approving the most recent research presumed that the warming of the atmosphere is clear. The board credited 90% of warming in the 50 s to green houses which are human creation. Other logical reports have recorded the particular effects of warming including the liquefying down of the artic ice top, moving of the untamed life living space, expanded warmth waves and rapidly spreading fires. The United States of America is the worldwide driving producer of in general warming contamination. The discharge is chiefly through green houses and furthermore copying of fossils. Their anyway not saved by the impacts of the environmental change as they experience icy masses, flooding of urban communities and extreme tempests in their lawn (Broecker, 1995) The reason for this paper is to basically investigate environmental change as one of the ecological issues and examine the arrangement that US have embraced in managing the issue. I wish to take the proactive side that in fact the environmental change is being overseen in the right path in decreasing its belongings in the present and later on. Significant advances are being taken by different partners in United States to contain the impacts of environmental change. So as to accomplish decrease in enormous scope outflows as a fundamental advance to address environmental change, there is have to embrace powerful approaches that weights on moving in the manner the world uses and creates vitality. Strategy creators are rewarding the issue of environmental change as a critical one and are sending as of now accessible assets to lessen a worldwide temperature alteration contamination at all expense (Comiso, 2002) US is currently driving the route following quite a while of inaction. The nation presently perceives the requirement for viable natural program for the executives of environmental change which is seen is a danger to condition and people by and large. The atmosphere strategy which United States embraced is called top exchange program. The arrangement requires the petroleum gas makers to buy remittances for outflows from downstream gas shoppers with less probability that the cost will be passed to customers. Top and exchange program was structured in US and furthermore verified by the Americans as a program inside the perfect air correction of 1990. Its prosperity as appeared in the reference section 1, prompted be delegated the green example of overcoming adversity by the financial analyst magazine. The program which is a market based methodology uses the market powers to accomplish natural insurance which are financially savvy by giving business both immediate and adaptable motivating force to discover inventive method of contamination decrease. The approach has been actualized progressively in a few states Gatherings of states particularly in the east and west coast are meeting up to set up commercial center for electric offices to purchase and offer credits to discharge carbon dioxide among different gases which lead to a dangerous atmospheric devation (NYT, 2002). In Chicago an emanation exchanging remittance program have been propelled which utilizes power utility in excess of nine north eastern states. Western states on their side have collaborated with Canadian territories to uncover one more aggressive exchanging framework which includes the two ventures and utilities . the arrangement target lessening nursery emanations by 15% inside 12 years. Likewise a program to have a carbon exchanging market meaning to be running by 2010 is in progress in Wisconsin, Illinois and other Midwestern states. I am hopeful that this program will come path in decreasing the emanations accused for a worldwide temperature alteration and they will do so proficiently and less inexpensively than administrative program. New York merchantile first closeout of emanation remittance opened a fresh start in America reaction to change in atmosphere, in spite of the fact that decreasing carbon dioxide is anticipated to build electric rates the cost will be lesser when contrasted with convectional guideline . to guarantee assurance of shoppers. The program utilizes the top and exchange way to deal with acknowledge continues that can be utilized to advance vitality proficiency and protection setting aside cash for family unit (Houghton, 2004) Emission dealings started in 1990 and concentrated on decreasing sulfur dioxide which causes the corrosive downpour. The top and exchange program is favored than the administrative program since it is successful in cutting emanations rapidly. Actually with the both McCain and Obama supporting the top and exchange program there is high probability of national exchanging program which will cover the entire nation (Houghton, 2004). The issue identified with this arrangement is that it will prompt less petroleum gas wells which may result to shortage underway and over all decrease in provisions. Appeal and low flexibly involves that costs will go high so as to meet the new atmosphere objectives. A possible increment in buyer spending is likely and the cost will likewise drive gas subordinate ventures abroad coming about to work misfortunes (Hardoy, 2001) Conclusion The extraordinary researchers appear to concur that the world atmosphere is changing and the earth is hotter than it was a century prior. Researcher credits the an unnatural weather change to human exercises, for example, fossil consuming and deforestation. A quick advance is required in the foundation of mandatory discharge limits got together with a market based framework that accommodate a decrease in emanation which is practical. In any case to address the issue of environmental change can't prevail without association of joined satiates. The beginning stage is a program that will empower United States to significantly and for all time diminish their discharge since they are the biggest producers of a worldwide temperature alteration pollution.There is requirement for speedy order of vitality approaches which incorporate progressively harsh eco-friendliness guidelines. Reference Broecker, W. C. (1995). The Glacial earth According to Wally. Eldigo Press, Columbia University, Palisades, New York Crowley, T. J. (2000). Inception of environmental change over the past. UK: Cambridge University Press, Comiso, J. C. (2002). A quickly declining lasting ocean ice spread in the Arctic. London: Routledge press. New York Times (NYT) (2002, November 9). â€Å"Waters and kicking the bucket lobsters and warming waters†. Times, 143, pp. 30-32 McIntosh Roderick (2006). Environment, History, and Human Action. New York: Columbia University Press, Burroughs, W. J. (2001, November 9). â€Å"Climate change† The

Foreign Language Education in China and Multilingual Future Research Paper

Unknown dialect Education in China and Multilingual Future - Research Paper Example This paper affirms that data innovation is being mixed into up close and personal curricular projects. The idea of PC helped language learning is picking up prominence in numerous pieces of the world. In such manner, Chinese can utilize innovation to take in various dialects from the solace of their homes. The unknown dialect students can get to free instructional exercises, without the requirement for distributed materials. The students can even access online periodicals to work on perusing and learn other remote societies. They could even find support from different clients in online gatherings and web based life stages. In particular, the students could become familiar with numerous unknown dialects through drenching. This methodology requires the student to cooperate with the more experienced clients. Through the web, the students could follow their advance and improve in insufficient regions. Students have two alternatives: they could either utilize their cell phones or access online courses through PCs. This report makes a decision that there is a general discernment that English is the ideal decision for intercultural correspondence and accordingly it is all around utilized for worldwide correspondence. Be that as it may, given that 75% of the total populace is non-English communicating in, different dialects ought to too be valued. In the Chinese setting, the administration ought to consider presenting other unknown dialect in the educational program and empower autonomous learning among local people. It is normal that advancing multilingualism in China will give the inhabitants better open doors for headway and increment worldwide political and monetary association.

Positive Quotes

Positive Quotes “Keep true, never be ashamed of doing right; decide on what you think is right and stick to it.” T.S. Eliot“If you think about disaster, you will get it. Brood about death and you hasten your demise. Think positively and masterfully, with confidence and faith, and life becomes more secure, more fraught with action, richer in achievement and experience.” Swami Vivekananda“The sun does not shine for a few trees and flowers, but for the wide worlds joy.” Henry Ward Beecher “The positive thinker sees the invisible, feels the intangible, and achieves the impossible.”“Instead of thinking about what youre missing, try thinking about what you have that everyone else is missing.”“There is little difference in people, but that little difference makes a big difference. The little difference is attitude. The big difference is whether it is positive or negative.” W. Clement Stone“The pessimist sees difficulty in every opportunity. The optimist sees the opportunity in ev ery difficulty.” Winston Churchill“Youve done it before and you can do it now. See the positive possibilities. Redirect the substantial energy of your frustration and turn it into positive, effective, unstoppable determination.” Ralph Marston“Be yourself. Above all, let who you are, what you are, what you believe, shine through every sentence you write, every piece you finish.” John Jakes“Do not spoil what you have by desiring what you have not; remember that what you now have was once among the things you only hoped for.” Epicurus“When you put faith, hope and love together, you can raise positive kids in a negative world.”“To begin to think with purpose is to enter the ranks of those strong ones who only recognize failure as one of the pathways to attainment.” James Allen“I am not afraid of tomorrow, for I have seen yesterday and I love today.” William Allen White“When the sun rises, it rises for everyone.”“When you get into a tight place and everyth ing goes against you, till it seems as though you could not hold on a minute longer, never give up then, for that is just the place and time that the tide will turn.” Harriet Beecher Stowe“Thats my gift. I let that negativity roll off me like water off a ducks back. If its not positive, I didnt hear it. If you can overcome that, fights are easy.” George Foreman“Positive thinking will let you do everything better than negative thinking will.” Zig Ziglar“It is important that you recognize your progress and take pride in your accomplishments. Share your achievements with others. Brag a little. The recognition and support of those around you is nurturing.” Rosemarie Rossetti“If you dont stand for something you will fall for anything.” Malcolm X“Think like a queen. A queen is not afraid to fail. Failure is another steppingstone to greatness.” Oprah Winfrey“Once you replace negative thoughts with positive ones, youll start having positive results.” Willie Nelsonâ €œFear less, hope more; Eat less, chew more; Whine less, breathe more; Talk less, say more; Love more, and all good things will be yours” Swedish Proverb“These then are my last words to you. Be not afraid of life. Believe that life is worth living and your belief will help create the fact.” William JamesDo you know a good positive quote? Please add a comment!

Enrons Business Ethics Failure - 1485 Words

Content 1. Overview ............................................................................................3 2. The Fall of Enron ...............................................................................4 3. Enrons ethical dilemmas ..................................................................6 4. Conslucions .......................................................................................7 5. Bibliography ......................................................................................8 1. Overview The goal of this report is to analyze business ethics in the context of the Enron scandal. Enron scandal became a classical example of how a major disregard for ethics and law occurred. It†¦show more content†¦This was caused when an investigation in Enron discovered that the auditing and accounting fraud was so large that it was impossible that the Arthur Anderson company could have been unaware of it. Arthur Andersen definitely acted unethically by hiding documents and information from the public. The consequences were brutal for Arthur Anderson and for Enron, but they were even more brutal for the employees that had lost their jobs and everything that they had. They were the people that were hurt the most by the unfair and dishonest practices that Enron and Arthur Anderson engaged in. Greed is one of the reasons why Enron executives failed in telling the truth. Most large companies are under great pressure to perform, they are worried about profits, and they are worried about what will happen to their stocks if they will be unable to meet the expectations of them. Even though these arguments help to understand why companies sometimes use improper moral judgment, it still does not excuse their incorrect decisions or unethical actions. Business ethics is becoming an increasingly important and significant part of successful business negotiations in the global business market. Even though, Enrons officials failed in recognizing the importance of business ethics, more and more modern organizations have not. Currently, a lot of organizations are recognizing and emphasizing the importance of socialShow MoreRelatedEnron s Ethics Code Of Enron Essay943 Words   |  4 Pagesfocuses on Enron’s ethics code, Enron’s failure of top leadership, Enron’s corporate culture and Enron’s complicity. On the other hand, I will discuss the lessons I learnt from Enron case. Keywords: Enron’s ethics code, Enron’s failure of top leadership, Enron’s corporate culture, Enron’s complicity, lessons learnt from Enron case Enron’s ethics code Respect, integrity, communication and excellence are the ethics code of Enron. These four aspects have a crucial impact on business ethics. â€Å"Ethics requiresRead MoreEnrons Ethics Code Of Enron1552 Words   |  7 Pagesfocuses on Enron’s ethics code, Enron’s failure of top leadership, Enron’s corporate culture and Enron’s complicity. On the other hand, I will discuss the lessons I learnt from Enron case. Keywords: Enron’s ethics code, Enron’s failure of top leadership, Enron’s corporate culture, Enron’s complicity, lessons learnt from Enron case Enron’s ethics code Respect, integrity, communication and excellence are the ethics code of Enron. These four aspects have a crucial impact on business ethics. â€Å"EthicsRead MoreEssay about The Downfall of Enron1734 Words   |  7 Pagesto lawfulness, societal standards, and things of that nature. In the business world, ethics commonly refer to acceptable and unacceptable business practices within the workplace, and all other related environments. The acceptance of colleges regardless of ethnicity, gender, and beliefs, as well as truthfulness and honesty in relation to finances within the company are examples of ideal ethical business conducts. Unethical business behavior would include manipulating procedures based on bias or discriminationRead MoreA Discussion On Ethics And Law Essay1635 Words   |  7 Pages Enron, a Discussion on Ethics and Law Leadership’s Role in Ethical Dilemma As documented in a promotional video for Enron, Kenneth Lay states: â€Å"Enron is a company that deals with everyone with absolute integrity. We play by all the rules. . . We want people to leave a transaction with Enron thinking they have been dealt with in the highest possible way, as far as integrity and truthfulness and really doing our business right.† (Enron Vision and Values, 1998, 3:32) Whereas this message was intendedRead MoreThe Ethics Code Of Enron1586 Words   |  7 PagesEnron’s ethics code Respect, integrity, communication and excellence are the ethics code of Enron. These four aspects have a crucial impact on business ethics. â€Å"Ethics requires respect. One cannot exist without the other. Ethical success depends on understanding the profound impact that respect has on your ethics and character.† As Mark S. Putnam said in his article â€Å"Respect: The Starting Point for Good Ethics†(2003), we need to make respect our obligation and show everyone a certain degree of respectRead MoreEnrons Business Failure Paper986 Words   |  4 PagesEnron Business Failure Paper Abstract The following paper will explain the reason of why Enron as a company failed. It will compare and contrast the contributions of leadership, management and organizational structures to the failure. Enron, was the worlds top electrical, communications, pulp and paper, and natural gas company. Unfortunately, in late 2001 the company started to unravel. Enron was on the brink of bankruptcy and even an attempt to be bought out by a smaller company calledRead MoreKey Stakeholders Affected By The Collapse Of Enron1065 Words   |  5 Pageslost their jobs as a results of Enron’s failure; four thousand were set off directly, with additional to follow. Several staff saw the worth of their retirement accounts collapse. c. The full impact of Enron’s collapse on customers isn t explored within the case. Students might speculate that some customers that had signed semi-permanent contracts with Enron for the delivery of bound commodities were left while not a reliable supply. d. The full impact of Enron’s collapse on suppliers isn t exploredRead MoreFailure Of Responsible Management : Enron Corporation1645 Words   |  7 PagesIntroduction This report is select to investigate an example, which failure of responsible management. The Enron Corporation is an example, because Enron event is the typical case for organization failure of responsible management In the end of 2001, Enron scandal has been disclosure, Enron stock prices slumped, and its financial tricks was exposed. The Securities and Exchange Commission (SEC) began survey of company s records. Enron’s auditor ‘Arthur Andersen ‘destroys relevant documents. (Ailon, GRead MoreRise and Fall of Enron Essay872 Words   |  4 Pagesown leadership and ill business decisions. The motivational theories explained from the readings of Organization Behavior can correlate with the failure of Enron’s internal organization. Even though a company may appear to display successful business practices, the influence of leadership through management can ultimately lead the company to fail. Enron’s code of ethics prided itself on four key values; respect, integrity, communication, and excellence. Codes of ethics should be a reflectionRead MoreEnrons Ethical Dilemma1118 Words   |  4 Pagesï » ¿Enrons Ethical Dilemma: Ethical and moral issues have received substantial focus in the modern society because of the recent cases in which huge corporations with big profits and earnings have faced bankruptcy. Enron is an example of corporations that have faced bankruptcy in the recent past because of the numerous problems it had with federal and state governments for manipulation of financial statements. While these problems are not only attributed to organizational issues, accounting firms

Business Plans - 2213 Words

II. Technical Plans A. Technical Production Description The proponents selected a Mobile Lechon Food Business which will yield an easy process yet will give an implausible profit. The production process will take 3 to 4 hours by simply roasting the pork belly in a medium flame or over a live charcoal until the skin gets crispy and golden brown. Step-by-step procedures of the said process are well specified on production process. Pre Start-up This section plays a significant part in starting up the project. Things must be first accomplished in order to avoid problems and other unexpected interventions. The following parts shall be properly undertaken by any interested party before starting the business to ensure smoothness of†¦show more content†¦As the business gets bigger each year, the needs for human capital will also increase, however, it will depend on the needs of the production. The assistants and workers of the said business are strictly enforced to follow rules and regulations as well as the precautionary measures inside the working premises. * Production assistants should wear the hygienic attire like hairnet, gloves, apron and etc. * Refrain from wearing of accessories during the production such as earing, wristwatch, rings and etc. * Refrain from using cellphones and other gadgets during production process. * Observed cleanliness inside the processing plant at all times. * Return and clean the machineries and equipment after using. * Conserved energy. F. Machinery/ Equipment Requirement The machinery and equipment that the production would use is not that difficult to find, however it should be flexible and durable to use in every production process. Depreciation of equipment’s are calculated by acquired cost of the equipment divided into its life, inventory for this will be practice semi-annually. The table shows the equipment unit cost. Production Equipment | Material | Unit Cost | Quantity | Cost | Weighing Scale | 650 | 2 | 1300 | Production Table | 600 | 2 | 1200 | Blender | 1,600 | 2 | 3200 | TOTAL | | | 5700 | G. Raw Materials Requirement The proponents ensure that the raw materials are regularly available and properly stored.Show MoreRelatedBusiness Plan For A Business Essay1708 Words   |  7 Pagesbrand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success. Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan. What to Include in Your Business Plan Your businessRead MoreBusiness Plan For A New Venture1355 Words   |  6 PagesA business plan can be used for beginning a new business, to create a more profitable business or for consideration of new services and ideas. A business plan is a written document that gives details on a business idea or venture and present the outlook of the business over a number of years. This plan will guide the business project management and operations, assist in vital decisions and measure performance. There are many types of business plans and not one of them is considered a universal planRead MoreEssay about Creating a Business Plan1119 Words   |  5 Pagesyou must have guidelines, so to speak, to know where you are heading in the future. That is why before you can start a business you need to draw up a detailed business plan. Business plans are considered blueprints. A business plan is what is needed to get your business off the ground and to attract potential investors. A business plan is way to show that you are in the business to make money. Introduce the company and the product/service idea for the new venture. Triple S Night Club is a new companyRead MoreBusiness Plan For An Casual Dining Mexican Restaurant1804 Words   |  8 PagesThe critical analysis essay is based on the business plan of an upcoming casual dining Mexican restaurant in an upmarket locality of Benowa Gardens, Gold Coast, Queensland. The restaurant is called Burrito Bar, which specialises in modern Mexican food along with alcoholic drinks and operates on a franchising model. The business plan was made by one Mr.Paddu for the purpose of procuring a bank loan/private funding to kick-start the project. The business plan follows the general format used in the restaurant/hospitalityRead MoreRenee Business Plan5082 Words   |  21 PagesBusiness Plan for a Startup Business The business plan consists of a narrative and several financial worksheets. The narrative template is the body of the business plan. It contains more than 150 questions divided into several sections. Work through the sections in any order that you want, except for the Executive Summary, which should be done last. Skip any questions that do not apply to your type of business. When you are finished writing your first draft, you’ll have a collection of small essaysRead MoreBusiness Plan For A Business1546 Words   |  7 Pagesenterprise, especially a business, usually with considerable initiative or risk†. They are usually characterized as people with greatly valued self-reliance, with high optimism and people who who strive for distinction through excellence. I am interested in starting my own basketball business and becoming an entrepreneur. In order to start a business I need a business plan. From research, I have learned that my business plan needs to have an executive summary, identification of my business, financial recordsRead MoreBusiness Plan For A Business840 Words   |  4 Pagesâ€Å"Business plans are statement of a business goals, reason they are attainable and plans on meeting it’ (FoxBuisness, 2013). A business plan maps the course and gives a detail plan on how these goals are achievable. It is also important to establish a solid business plan for funding. Some small business use venture capital, bank loans, personal funds, and private investors as sources of funding. The business plan must therefore, sell investors. A well-written convincing business plan can buy investorsRead MoreBusiness Plan1439 Words   |  6 PagesBusiness Plan What is Blueberry Nights? Type: bar and restaurant for young people Category: II. class Service method: plate service Menu type: A’la Carte Opening hours: Sunday to Wednesday 10:00-22:00 Thursday to Saturday 13:00-05:00 No day off Target market: students, tourists and residents Location: Budapest, Margit kà ¶rà ºt Few steps from Margaret Island Easy to reach by tram Seating capacity: 120 (80+40) 1st floor: kitchen area, 80 seated restaurant, bar, armchairsRead Morebusiness plan5494 Words   |  22 Pagesbecause we as a young generation that want to open new shop sold the â€Å"Keropok Leko†. OBJECTIVE OF THE ORGANIZATION Every business opportunity begins with the existence of various customers needs and wants for particular product or service. A need is something that is basic in life such as food, clothes and shelter. Therefore, our companies take these advantages and venture a business based on food industries. Our main activity is to manufacture keropok lekor that is made from fish paste, flour, and saltsRead MoreBusiness Plan For A Business1866 Words   |  8 Pages Business Plan Buiness model in theory and practice according to Wikipedia is used for a broad range of informal and forma l descriptions to represent the core aspects of a business, including the purposes of that business, its process, target customers, of ferings, strategies , infrastructure, organizational structures, trading practice, and operational processes and policies . Below, we would look at two kinds of business model (franchise and tradition al business) , their pros and cons, o r their

Mass Marketing and Direct Marketing Free Essays

Mass marketing is the traditional method of selling while direct marketing is a new innovation in marketing and advertising. The former, which is usually employed by large companies, is the more costly method since it targets a broad market while the latter, which is favored by small and medium scale organizations, is relatively cheaper as it is aimed at a specific target market. Mass marketers sell their products with the use of the mass media such as national television, newspapers, radio, and widely circulated journals and magazines. We will write a custom essay sample on Mass Marketing and Direct Marketing or any similar topic only for you Order Now Its use of the mass media makes it a relatively expensive way of marketing because of the cost entailed in attempting to reach a wide audience through a single television spot or issue of a newspaper or magazine. However, advertisers and sellers consider the method somewhat indispensable because the products that they are selling are either attractive to or are believed to be essential to people from all walks of life who are watching television, reading newspapers or magazines, and listening to radio programs. Some of the products which are mass marketed are different brands of bath soap, detergent bars, toothpaste, and face powder. In the 1960s, before the advent of direct marketing, only big advertisers could usually afford to market products using the mass media due to the prohibitive costs involved. For instance, during the 1980s, a national television network charged an â€Å"average cost per thousand viewers† of $16.79 for every spot which lasted for thirty seconds. In other words, if the network reached ten million households, a 30-second spot would cost the advertiser $167,900 (Bianco, Lowry, Berner, Arndt Grover. 2004). Compared to mass marketing, direct marketing is relatively new. This concept, which involves reaching individual customers through telephone calls, electronic mails, or the postal service, caught fire during the twenty-first century. A survey conducted only in 2006 which covered some 500 direct marketers and service providers worldwide and released January 11, 2007, found out that â€Å"85% of respondents expect their online direct marketing expenditures to increase in 2007† (Direct Marketing News). This system of marketing heavily relies on a customer list created, maintained, and regularly updated for the purpose. Organizations who employ this method claim that their marketing efforts are measurable in terms of responses or feedbacks which they receive from their target customers (Business Link). Evidently, mass marketing, although more expensive compared to direct marketing, could not be dispensed with by marketers who want to sell their products in large quantities to a multitude of consumers. This is because a company who targets millions of people just could not afford to contact them directly and individually. Works Cited Bianco, Anthony, Tom Lowry, Robert Berner, Michael Arndt Ronald Grover. â€Å"The Vanishing Mass Market.† BusinessWeekOnline. 12 July 2004. 9 July 2007. http://www.businessweek.com/magazine/content/04_28/b3891001_mz001.htm Business Link. Direct Marketing: the basics. 9 July 2007. http://www.businesslink.gov.uk/bdotg/action/layer?topicId=1073902327 Direct Marketing News. â€Å"Alterian finds 85% of marketing and service providers plan to Increase Online spending in 2007.† 9 July 2007. http://www.dmn.ca/Click/articles/vol109/vol109_b.htm    How to cite Mass Marketing and Direct Marketing, Essay examples

Mass Marketing and Direct Marketing Free Essays

Mass marketing is the traditional method of selling while direct marketing is a new innovation in marketing and advertising. The former, which is usually employed by large companies, is the more costly method since it targets a broad market while the latter, which is favored by small and medium scale organizations, is relatively cheaper as it is aimed at a specific target market. Mass marketers sell their products with the use of the mass media such as national television, newspapers, radio, and widely circulated journals and magazines. We will write a custom essay sample on Mass Marketing and Direct Marketing or any similar topic only for you Order Now Its use of the mass media makes it a relatively expensive way of marketing because of the cost entailed in attempting to reach a wide audience through a single television spot or issue of a newspaper or magazine. However, advertisers and sellers consider the method somewhat indispensable because the products that they are selling are either attractive to or are believed to be essential to people from all walks of life who are watching television, reading newspapers or magazines, and listening to radio programs. Some of the products which are mass marketed are different brands of bath soap, detergent bars, toothpaste, and face powder. In the 1960s, before the advent of direct marketing, only big advertisers could usually afford to market products using the mass media due to the prohibitive costs involved. For instance, during the 1980s, a national television network charged an â€Å"average cost per thousand viewers† of $16.79 for every spot which lasted for thirty seconds. In other words, if the network reached ten million households, a 30-second spot would cost the advertiser $167,900 (Bianco, Lowry, Berner, Arndt Grover. 2004). Compared to mass marketing, direct marketing is relatively new. This concept, which involves reaching individual customers through telephone calls, electronic mails, or the postal service, caught fire during the twenty-first century. A survey conducted only in 2006 which covered some 500 direct marketers and service providers worldwide and released January 11, 2007, found out that â€Å"85% of respondents expect their online direct marketing expenditures to increase in 2007† (Direct Marketing News). This system of marketing heavily relies on a customer list created, maintained, and regularly updated for the purpose. Organizations who employ this method claim that their marketing efforts are measurable in terms of responses or feedbacks which they receive from their target customers (Business Link). Evidently, mass marketing, although more expensive compared to direct marketing, could not be dispensed with by marketers who want to sell their products in large quantities to a multitude of consumers. This is because a company who targets millions of people just could not afford to contact them directly and individually. Works Cited Bianco, Anthony, Tom Lowry, Robert Berner, Michael Arndt Ronald Grover. â€Å"The Vanishing Mass Market.† BusinessWeekOnline. 12 July 2004. 9 July 2007. http://www.businessweek.com/magazine/content/04_28/b3891001_mz001.htm Business Link. Direct Marketing: the basics. 9 July 2007. http://www.businesslink.gov.uk/bdotg/action/layer?topicId=1073902327 Direct Marketing News. â€Å"Alterian finds 85% of marketing and service providers plan to Increase Online spending in 2007.† 9 July 2007. http://www.dmn.ca/Click/articles/vol109/vol109_b.htm    How to cite Mass Marketing and Direct Marketing, Essay examples

Overdependence on Technology

Table of Contents Introduction Thesis Statement People and technology Conclusion Works Cited Introduction Human beings are creatures with the ability of solving problems through creating physical solutions; that is through technology. Technology refers to the usage as well knowledge of techniques, tools and systems among many others to solve problems. It may also be used to serve some purpose. Today, we live in a technologically civilized society where people are recognized in terms of technically advanced devices that their own.Advertising We will write a custom essay sample on Overdependence on Technology specifically for you for only $16.05 $11/page Learn More Technology has become part of us and people develop and rely on the various technologies for many reasons. However, what is disturbing is that we have depended so much on technology as well as large systems that we have become lazy. In this paper, I argue that technology is very useful excep t that we misuse it. Thesis Statement People have become overly dependent on technology making them more of consumers than innovators. They are not creative and are not willing to do simple physical activities. People and technology Most people agree that technology in itself is not bad only that we sometimes misuse it. Technology has made life more comfortable and easy. For example, food products that are easily perishable when put under normal conditions can now stay longer as a result of modern technology. Besides, time used to prepare food has been greatly reduced thanks to new machines as well as equipment. On the communication front, great advancements have been made that allows people to communicate, do business, distribute information and access information instantly in their living rooms or wherever they are. We now live in a global community due to technology. It has also improved healthcare through the modern machines, equipment and medicine. Mortality rates have gone dow n in most countries of the world due availability of vaccines and modern treatment forms. In the industrial sector, modern machines that improve efficiency have been developed and this has improved productivity. Generally, technology has greatly changed the world (Laura 3). Despite the good things that technology has enabled us achieve, it has developed in us one major disease which is overdependence on it. Most people argue that technology helps as save productivity time and that we are now able to do jobs that were considered difficult and risky doing manually (Laura 3).Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More However, to a greater extent technology has induced laziness in us. Take an example of a pupil in an elementary school doing simple arithmetic. Pupils today are not even able to do simple additions without the use of a calculator. Today people have become so lazy that they can n ot even do simple spell checking; they have to use spell checking software. This means that technology is quickly reducing our ability to think. We are becoming more of consumers than innovators and developers. We are leaving a few people to do the innovations while we wait to purchase and use. Overreliance on technology has immensely reduced our creativity as we have become too lazy to think. Although some people argue that technology provides inspiration as well as motivation to be more creative in jobs (Digital Trends Staff 4), these are just a very small percentage that can use technology to increase creativity. Most are just consumers even at workplaces. People have become lazy and fat nowadays as a result of technology. We usually prefer to use technology to exercise. Technology makes life easier, therefore some people would prefer to drive even short distances than to walk or use a washing machine to wash clothes than to wash manually. Technology is essential as it makes thin gs be done faster and people to reach their destinations faster (Digital Trends Staff 5), but what about health. Exercise is crucial for our lives as it helps us burn fats and makes us physically fit and in good bodily shape. In place of exercise activities such as playing football, people have turned to computer games or watching videos on Youtube (Digital Trends Staff 4). Exercise also increases the ability of our bodies to fight against some diseases. Advances in technology have also brought modern equipment used in the gymnasium today. However, these may be too costly as compared taking a free short walk or some exercises in the yard. Overdependence on technology has made us become sedentary and therefore diseases that did not exist in the 18th century and below have now become a great threat to our livelihoods. Some people argue however that these diseases are not new and that even the past generations had struggled to survive with them but failed to get rid of them until our g eneration developed technology to understand the diseases and how to get rid of them.Advertising We will write a custom essay sample on Overdependence on Technology specifically for you for only $16.05 $11/page Learn More Most people will agree with me that even with technological advancements in medicine, some diseases such as AIDS still threaten human life because there is no cure for them. We rely so much on â€Å"chemical† medicine. We need fluid thinkers, researchers and explorers who are able to make traditional medicine which could be very helpful and cheaper in some instances. Traditional medicine could help us find cures as well as vaccines for some of these deadly diseases. Most technology that we use is electrical and we highly depend on them in many ways, but what happens when power goes off. A simple power cut brings our lives to a stand still. Over-dependence has made us integrate technology in our lives that we can not do without i t (Laura 4). Conclusion Technology is very useful in our lives; however, how we use it is sometimes bad. We have depended so much on it that we can no longer think; creativity has gone done and we have become lazier. Every minute of our lives depends on technology that we can not even do simple physical activities. Works Cited Digital Trends Staff. Dependency on Technology. Digital Trends. 7 October, 2003. 30 April, 2011. https://www.digitaltrends.com/opinion/dependency-on-technology/ Laura, Sanchez. Are We Too Dependent on Technology and Modern Conveniences? HunBlog. 2 July, 2009. Web. This essay on Overdependence on Technology was written and submitted by user WeaponX to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

The Life of an Average College essays

The Life of an Average College essays The Life of a Average College Student In college life, there are many things that are involved in being either a successful or unsuccessful student. Some of the factors that influence either positive or negative progress are things like girlfriends, friends, beer, hard alcohol, partying and sleep. Although there are a lot of influences on schoolwork, partying and alcohol have the greatest impact on a person's academics achievement. To be a successful student in college today, a students not only has to go to class, but has to spend a majority of their time working on their studies. They have to sacrifice some time to get the work done. Its simple to say that the more time you put in the better you'll do. That's the difference between being an "A" student and a "B" student. It is simply something that is needed in order to get those grades everyone is trying to get. It's also something that everyone won't be able to obtain. Being an unsuccessful student on the other hand is something I think everyone can do easily. Who can't be a bad a student? Being a bad student has things that go along with it just like being a good student. There are things that influence how the student is doing. Some of these things include laziness, drinking, and girls. Laziness is something the majority of college kids take part in. I bet eight out of ten students would prefer to sleep in and skip school. That is exactly what happens and is a determinant of getting poor grades. Like sleeping and drinking, I know is a part of a poor college student's life. I would have to say on average that nine out of ten students take part in drinking during their college years. This is a very easy way to get side tracked in school, and also a good reason to miss classes, cause we all know how those hangovers are. Girlfriends are a great thing to have they, can either make or break a student. A person can either have a girl that will b ...

Purpose of Urban Greenbelts

Purpose of Urban Greenbelts The term â€Å"greenbelt† refers to any area of undeveloped natural land that has been set aside near urban or developed land to provide open space, offer light recreational opportunities, or contain development. And, yes, the natural greenbelts along areas of Southeast Asia’s coastlines, including the region’s mangrove forests, served as buffers and helped to prevent even greater loss of life from the December 2004 tsunami. The Importance of Greenbelts in Urban Areas Greenbelts in and around urban areas have probably not saved any lives, but they are important nonetheless to the ecological health of any given region. The various plants and trees in greenbelts serve as organic sponges for various forms of pollution, and as storehouses of ​carbon dioxide to help offset global climate change. â€Å"Trees are an important part of the city infrastructure,† says Gary Moll of American Forests. Because of the many benefits trees provide to cities, Moll likes to refer to them as the â€Å"ultimate urban multi-taskers.† Urban Greenbelts Provide Links to Nature Greenbelts are also important to help urban dwellers feel more connected to nature. Dr. S.C. Sharma of the Council of Scientific and Industrial Research in India believes that all cities should â€Å"earmark certain areas for the development of greenbelts [to] bring life and color to the concrete jungle and [a] healthy environment to the urbanites.† While urban living may hold important advantages over rural living, feeling disconnected from nature is a serious drawback of city life. Greenbelts Help to Limit Urban Sprawl Greenbelts are also important in efforts to limit sprawl, which is the tendency for cities to spread out and encroach on rural lands and wildlife habitat. Three U.S. states- Oregon, Washington,  and Tennessee- require their largest cities to establish so-called â€Å"urban growth boundaries† to limit sprawl through the establishment of planned greenbelts. Meanwhile, the cities of Minneapolis, Virginia Beach, Miami,  and Anchorage have created urban growth boundaries on their own. In California’s Bay Area, the nonprofit Greenbelt Alliance has successfully lobbied for the establishment of 21 urban growth boundaries across four counties surrounding the city of San Francisco. Greenbelts Around the World The concept has also caught on in Canada, with the cities of Ottawa, Toronto and Vancouver adopting similar mandates for the creation of greenbelts to improve land use. Urban greenbelts can also be found in and around larger cities in Australia, New Zealand, Sweden, and the United Kingdom. Are Greenbelts Essential to World Peace? The greenbelt concept has even spread to rural areas, such as those in East Africa. Womens’ rights and environmental activist Wangari Maathai launched the Green Belt Movement in Kenya in 1977 as a grassroots tree-planting program to address the challenges of deforestation, soil erosion and lack of water in her home country. To date, her organization has overseen the planting of 40 million trees across Africa. In 2004, Maathai was the first environmentalist to be awarded the prestigious Nobel Peace Prize. Why peace? â€Å"There can be no peace without equitable development, and there can be no development without sustainable management of the environment in a democratic and peaceful space,† said Maathai in her Nobel acceptance speech. EarthTalk is a regular feature of E/The Environmental Magazine. Selected EarthTalk columns are reprinted on About Environmental Issues by permission of the editors of E. Edited by Frederic Beaudry

Comparison of Analysis Research Paper Example | Topics and Well Written Essays - 500 words

Comparison of Analysis - Research Paper Example The above tools are better as compared to other tools since they cover broad perspectives. For instance, if compared to porters five forces model, it only deals with threat of new competition from new market entrants, threat of substitute products or services, bargaining power of customers, bargaining power of suppliers, and intensity of competitive rivalry therefore living other important factors that influence the market. John Ferrer and Deborah Furniture Company have established itself as a market leader in providing quality furniture for its customer. The company has also established itself in Boston as well as the other different places in which it sells its furniture. The company has been able to grow from 5 distribution and manufacturing plants to over 10 manufacturing plants centers throughout the country. John and Deborah’s corporation is known throughout the industry for it has also exceptional customer service and superior quality. The company has also established itself well by providing contemporary designs that are attractive to the customers (Sarah & Chris, 2011). The company has various weaknesses that have drugged it behind in its efforts towards a quick growth. Such weaknesses include a lack of expertise in its workforce that could not immediately capture market attention. Moreover, the company failed in the level of technology that it used to process its furniture in its plants and equipment’s. The low level of technology caused the company to process low quality products that did not immediately capture the markets attention. Moreover, the company was faced the challenge of limited resources in its endeavors to process the furniture products. Such challenge is the unavailability of raw materials (Minton, 2010). The company has various opportunities opened to it that will oversee its growth. The opportunities open to

Evaluation Report Essay Example | Topics and Well Written Essays - 2500 words

Evaluation Report - Essay Example As practice based learning is linked to the learning activities that require application of theories in a practical work scenario; it provided me the insight of the workplace which could not be achieved by sitting in a lecture room. Cherry et al. (2005) proposed that effective communication is the core of nursing profession. Keeping this in mind I have tried to analyze my communication skills developed, as part of the training session, by issuing handover reports to the nurses on the next shift. I have also made an effort to appraise the level of improvement in my listening skills. Through reflection I tried to summarize my personal and professional development during training. It is a process in which nurses’ team delivers the information about the patient’s care to other nurses normally as the shift changes. It usually focuses on the nursing care plan (Smith, 2004, p.4). Continued reflection on my experience enabled me to assess that handover is one beneficial way of communicating with other nurses. Through handovers nurses are better able to conceive the patient’s condition. Before this work based learning experience I used to make disorganized handovers but by the end of this shift I have witnessed several handovers instructed by the senior nurses and now I am proficient enough to develop a concise hand over in time. During my experience as a trainee nurse, I have seen nurses making unstructured handovers that were a total waste of time as they indicate patient’s information in a biased manner. The time assigned to submit a hand over was usually limited. Attendance was also mandatory at the time of handovers. According to me the current handover practice was efficient as I never witnessed the time of handover process changed. Handovers also formulates a way for personnel education and debriefing (Jones & Bourgeois, 2006, p.155).Nurses used to exchange handovers informally thus

A Dream Deferred :: essays research papers

What happens to a dream deferred?Does it dry uplike a raisin in the sun?Or fester like a sore-And then run?Does it stink like rotten meat?Or crust and sugar over- like a syrupy sweet?Maybe it just sagslike a heavy load.Or does it explode?While Langhston Hughes authors this poem, A Dream Deferred, it can easily be interpreted as Toni Morrison's description of Nel and her life of sorrow and dissatisfaction. Sula and Nel, the protagonists in Toni Morrison's Sula, are each the only daughters of mothers whose distance leaves the young girls with dreams to erase this solitude and loneliness. There is no question that Sula alleviates this aloneness with a lascivious and experimental life, "I'm going down like one of those redwoods. I sure did live in this world"(143). Nel, however, for the most part, fails terribly at realizing her dreams and experiencing a happy existence. Compromising her individuality, her emotional stability, and her dreams mark Nel's banal and unfulfilling life.Early in Nel's life during a trip to New Orleans, she watches as her mother is humiliated by a train's white, racist conductor; she watches the indignity of her mother's having to squat in an open field to urinate while white train passengers gaze; and she watches her mother's shame at her own Creole mother's libidinous lifestyle. Her mother's submissiveness and humiliation evokes a fear, an anger, and an energy in Nel. Her emotions intensify as she makes a declaration to never be her mother, to never compromise her individuality, "I'm me. I'm not their daughter. I'm not Nel. I'm me. Me"(28). Figuring that her "me-ness" will take her far, she exclaims "I want...I want to be... wonderful"(29). However, that trip to Louisiana "was the last as well as the first time she was ever to leave Medallion"(29).Initially, Nel's self-declaration empowers her to pursue that dream of independence. She gathers power and joy, and "the strength to cultivate a friend in spite of mother"(29). Nel achieves a degree of her self-described "me-ness," her dream, a separation from her subservient and disgraceful mother, resulting in a new found complacency, "Nel, who regarded the oppressive neatness of her home with dread, felt comfortable in it with Sula"(29). This happiness was present in both girls, "Their meeting was fortunate for it let them use each other to grow on"(49). Unfortunately, as she left Medallion only one time, Nel would discover and enjoy this "me-ness" only one time.

Why do people do what they love doing for their profession

Why do people do what they love doing for their profession, rather than working at a job that will get them more money? Or why did people who get a lot of money from their job not follow their dream careers? Everyday men and women of all ages and aspirations start their paths on their future goals, life careers, and who they plan to be. But at what cost? Every day I see men and women choosing their careers. Careers that pay well.And careers that re the most enjoyable and fulfilling but doses t pay the best. I don't go a day without thinking about my future and what it will have in Store for me. It always seems so easy at first. Just choose a career and off I go. But there remains the temptations, the regrets, that hole in your heart. That last missing puzzle piece that you don't know what it is or where to find it. The opinions and oppressions of others put me down and turn me away from my dream.Then the friends and idols I have met or seen have raised me up in such a way like no oth ers alike them could make me think as positive about my life as I think now. Since the age of 8 I've yearned to be an actor. On stage, in movies, in TV shows, in musicals, you name it. I've always wanted to express my god given emotions and share my talent with the world for all to see. When I was 8, I went with my school on a field trip to see a play. The production was Aladdin. The second saw the sets, the costumes and everything put together, I instantly dreamed to do that for the future.At this same time I had played baseball. I decided to do both musicals and baseball. Then that's when the regrets came. Everyone would tell me, â€Å"Why do musicals? Athletes get paid millions to play baseball, you're not making that much in musicals. Instantly right when had just decided on my career in life, I was already getting told that shouldn't do something that doesn't pay well. I was only 8. Had no real idea of the value of a dollar and still, what they said affected me.

Curiosity Kits Neon and Magic Powerballs Review

Curiosity Kits offers a science kit called Neon and Glow Magic Powerballs. The kit, for ages 6, lets you create your own polymer bouncy balls. What You Get and What You Need Most of what you need to make powerballs comes with the kit. You get: 4 molds to make different shapes of balls20 packs of crystals in 7 neon and glow-in-the-dark colorsResealable plastic bags so you can store your ballsInstructions You need to supply: Cup of waterScissors to open the packagesWatch or timerFoil or plastic wrap My Experience Making Magic Powerballs My kids and I made powerballs. They were between the ages of 9 and 14, so none was as young as the lower limit listed on the product, but I dont think a younger child would have any difficulty with this project. Children younger than age 6 might have trouble pouring the crystals into the mold to make a ball or might be tempted to eat the crystals. While the project is intended for children, there is no upper age limit. Who doesnt love bouncy balls or things that glow in the dark? The instructions for this kit are very clear and include pictures, so its very easy to get great results. Basically, here is what you do: Snap together the molds.Pour crystals (one or many colors, be creative!) into a mold until it is full.Immerse the filled mold in a cup of water for 90 seconds. (We just counted to 90.)Remove the mold from water and allow it to sit on the counter for 3 minutes (time didnt seem to be critical), then remove it from the mold and set it on a piece of foil or plastic wrap.When the ball is set or not-sticky, bounce it and play with it.Store each ball in its own plastic bag (included). Pretty easy, right? It didnt seem to matter if you left the ball in the mold longer than 3 minutes, but you do not want to leave the filled mold in the water longer than 90 seconds. If you leave the ball in the water too long the crystals will swell up and split the mold open. The mold will be fine, but you will get a seriously mutated ball. The balls bounce really high. If they get dirty, you can just rinse them off with water. The package said you could make 20 balls using the materials, but we actually got 23 balls out of the package. Magic powerballs glow in the dark in vivid neon colors. Anne Helmenstine What I Liked and Didnt Like About Magic Powerballs What I Liked Easy enough even a child can make them.The project is quick. I would say you could go from opening the package to having a ball within 10 minutes.You dont need any strange materials. Get a glass of water and youre set.The project is very safe. Its safe to touch the materials. The balls are non-toxic.Clean-up was simple. Just wipe down your work surface with a damp sponge when you are done.The balls are exactly as described. They really do bounce up to 15 feet. They really are bright neon colors. Most of the colors glow very brightly under a black light. Some of the colors glow in the dark (green for sure, possibly pink). What I Didnt Like This is one of the best science activity kits Ive come across, so there isnt a lot I would improve. However, I wish the instructions had included some explanation of the chemistry behind making the powerballs. It also might be nice if the crystals came in resealable bags so that you didnt need scissors and so you could store materials in case you dont make all the balls at one time. Magic Powerballs Summary Would I buy this kit again? Definitely! This would be an affordable and fun party activity for kids. It is an enjoyable family science activity. Do my kids want to do this activity again? Yes. The balls do not last forever (instructions said they were good for about 20 days), so this is a project that can be repeated.